PRODA

PRODA focuses on solving core data processing pain points in real estate. We are combining real estate expertise with data science to develop machine leaning-enabled software, with the aim of truly automating many analysis and reporting tasks for real estate professionals. Automation is a key driver of digital transformation in every industry, underpinned by advances in artificial intelligence and machine learning. Automation holds huge potential to improve speed, accuracy and productivity. The real estate industry is no exception, but so far limited progress has been made towards digitalisation. Many companies are still running on traditional workflows, for instance using spreadsheets to organise, process and share their data. This data comes in unlimited different formats, and is often stored across unstructured, disparate filing systems, creating data silos. We believe that addressing the issue of unstructured data will facilitate digital transformation in real estate. Our software automatically captures property data from spreadsheets, before standardising, error-checking & securely storing it. This enables users to standardise and access all their data, regardless of the country, asset class or company that it originated from. It also enables users to share files, e.g. from Property Manager to Operating partner; Operating Partner to Fund; Fund to bank (or broker; valuer insurer etc) thus shortening and standardising the data flow across the CRE space.