About Armangil Software
Armangil Software is a Swiss-based vendor of resident experience and property management software.
Resident experience is the missing piece in most property management software, and it is a relatively new software category. Consequently, it makes sense to talk about what resident experience software offers and our market positioning within this new category.
MARKET POSITIONING WITHIN THE RESIDENT EXPERIENCE SECTOR
We are out to make resident experience software a mass-market product, rather than the high-end product it is today.
Moving to the mass market implies revising the business model that is prevalent amongst resident experience solution vendors today. This is why our business model is different from that of our competitors. In order to successfully target the mass market, we have chosen to position our product at the lowest price points, and we plan to sell additional consumer products and services tied to our software later on.
BUSINESS CASE FOR RESIDENT EXPERIENCE SOFTWARE
For property management companies, using resident experience software results in:
▶ Reduced resident servicing costs and enhanced productivity.
▶ Increased resident satisfaction.
Increased resident satisfaction produces the following tangible results:
▶ Improved tenant retention and reduced tenant replacement costs.
▶ The ability to attract better residents.
▶ Potentially higher rents, leading to increased profit margins.
▶ Improved resident relations, less friction when managing residents.
A Canadian survey confirms this effect (see 1️⃣). The fact that resident experience startups have attracted US$ 400M in venture funding in 2018 is another indicator of the growing market need for resident experience solutions.
The decision to buy resident experience software from a specialised vendor such as ourselves rather than developing such software in-house also makes business sense, even for the biggest property managers, for two reasons:
▶ Procurement cost: As a specialised resident experience vendor, we can cover our production costs using revenue originating from many customers, and offer a better service to residents through scale.
▶ Resident experience continuity: Properties are bought and sold, and property owners are known to switch property managers from time to time. Having many property managers use the same resident experience software helps ensure continuity for residents.
QUALITY
Some of the technologies we use to deliver high-quality software include:
▶ Cloud technologies, and particularly Google Cloud and Firebase.
▶ Multi-platform frameworks for developing user applications for mobile, desktop and other platforms, and particularly Google's Flutter framework. (Our Flutter-based software has 55000 lines of code.)
▶ Cloud services such as Google Maps, Apple App Store, Google Play Store, RevenueCat, Stripe.
COMPANY INFO
🆔 Swiss registration: CHE-268.664.734
📧 info@equa.world
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1️⃣ https://managecasa.com/articles/what-tenants-want/